Leo Burnett appointed Agency of Record for Mazda and MG
News

Aug 2020

Leo Burnett appointed Agency of Record for Mazda and MG

Leo Burnett will undertake the development and execution of strategic and creative assignments across all consumer touchpoints. The agency will manage ATL, BTL, OOH, Digital, and social media channels for the next twelve months. Eurokars awarded the business to Leo Burnett and Zenith after, as a collective, both agencies demonstrated the benefit of delivering Publicis Groupe’s Power of One model across the entire consumer journey.

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Leo Burnett appointed Creative Agency of Record for Maybank
News

Aug 2016

Leo Burnett appointed Creative Agency of Record for Maybank

Maybank, one of Asia’s leading bank groups, has selected Leo Burnett Singapore as its new creative agency of record. The appointment is the first time Maybank is formally engaging a creative agency of record in Singapore; prior agency relationships were campaign-specific.

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Rokkan Singapore named Agency Of Record for Zouk
News

Jul 2016

Rokkan Singapore named Agency Of Record for Zouk

Rokkan Singapore, announced today that it has been appointed Agency Of Record (AOR) for Zouk, Singapore’s premier entertainment institution and the top 6th club in the world (ranked by DJ Mag Top 100 Club Poll 2016). As AOR, Rokkan has been tasked with building a brand new website for Zouk in line with its huge move from its current location at Jiak Kim Street to a spanking new club at Clarke Quay.

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Leo Burnett Names Serene Koh Singapore General Manager
People

May 2016

Leo Burnett Names Serene Koh Singapore General Manager

Leo Burnett today announced that it has appointed Serene Koh as General Manager for its Singapore office. Koh has close to two decades of advertising experience driving world-class integrated campaigns from insight to implementation, with a strong focus on championing home-grown Singaporean brands at home and abroad. She joins Leo Burnett from JWT, where she served as business director for the Singapore Tourism Board account.

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Leo Burnett to Light Up Orchard Road This Christmas
News

Apr 2016

Leo Burnett to Light Up Orchard Road This Christmas

Leo Burnett Singapore has been appointed by the Orchard Road Business Association (ORBA) as the design agency for Christmas On A Great Street 2016, the year-end festive Light-Up along Orchard Road. Leo Burnett Singapore will lead the conceptualisation, design and planning for this year’s light up. The scope of work includes the development of promotional communications material for the Light-Up.

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Lou Dela Pena named new CEO of Publicis Communications, Singapore
People

Jan 2016

Lou Dela Pena named new CEO of Publicis Communications, Singapore

Publicis Communications is a new operating structure within the Groupe. Launched in January 2016, it consolidated the management of three creative agencies – Publicis, Saatchi & Saatchi, and Leo Burnett; and four specialist agencies – MSLGroup, Luminous Experiential, Prodigious and Nurun, under the leadership of one CEO in Singapore, Ms Leo Dela Pena.

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Leo Burnett Named Southeast Asia Creative Agency of the Year at Campaign Asia Agency of the Year Awards 2015
Awards

Dec 2015

Leo Burnett Named Southeast Asia Creative Agency of the Year at Campaign Asia Agency of the Year Awards 2015

At the conclusion of Campaign Asia’s Agency of the Year Awards Gala Dinner last night at the Ritz Carlton Hotel in Singapore, Leo Burnett was named Southeast Asia Creative Agency of the Year. In total, Leo Burnett Asia Pacific agencies collected a total of 23 nominations which converted to 17 recognitions including 13 Gold, 1 Winner (People category), 1 Silver, 2 Bronze awards. The stellar set of results placed the network as a close runner-up to the evening’s top accolade of Network of the Year.

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Leo Burnett Singapore appointed as Tigerair social media AOR
News

Oct 2015

Leo Burnett Singapore appointed as Tigerair social media AOR

Leo Burnett Singapore was recently appointed as Tigerair social media agency of record following a RFP exercise.

The appointment will see Leo Burnett manage Tigerair’s integrated social media channels that includes Facebook, Twitter and Instagram across Singapore, Philippines, Hong Kong and Indonesia.

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